Innovative Healthcare Solution in Pakistan

In modern times, there has been considerable progress within the healthcare sector of Pakistan. We cannot state that things are all going the same manner per the master plan, but usually trend is towards the betterment.

Conventionally, healthcare services and Pakistan don’t go arm in arm. Pakistan’s healthcare sector always has lacked gleam and efficiency, partly because of shortage of facilities and partly due to the unprofessional conduct of individuals linked to delivering services. If we take a peek in the late last century, there have been widespread cases of easily curable yet fatal diseases and disorders. Healthcare facilities just weren’t up to date and individuals mostly use to rely on Tibbs. Local chemists were not in synchronization with all the needs of healthcare sector. Even the government was struggling to make ample financing to the health sector, which gave plenty of problem with the danger of progress during those times.

Today, Pakistan may be the sixth most populous country within the world, with one of the very best population growth rates, helping to make effective management of existing healthcare resources an intransigent dependence on all Pakistanis. Over the past number of years there is considerable progress within the healthcare sector of Pakistan. Not it is all totally exactly going depending on the plans, however in general the trends are leading us for the advancement. Various healthcare establishments (HCEs) in Pakistan are research based, where they the professionals are employing high-tech biochemical and biotechnological ways to test the effectiveness of various therapeutic drugs and modes of treatment being integrated in Pakistan. Government has also played a sustaining role inside the growth of healthcare sector. Latest types of vaccination, surgery, cancer treatments, organ transplant and lab analysis has greatly helped Pakistan in cutting life losses and improving the life-span for the average person. All of these developments have certainly supplemented gleam on the healthcare sector in Pakistan.

The twenty-first century has advanced towards automation and digitization. From business to entertainment, everyone prefers digitalization. On these exceptional grounds, global healthcare industry has also switched towards digitalization. Taking a leaf out of the developed sector of the world, much the same approach has been followed in Pakistan at the same time. A service named “Healthcare Pakistan – One Stop Healthcare Marketplace” has become launched with the purpose to assist people of Pakistan. This Portal aims to bridge the gap between the patients and doctors, hence changing the best way patients and doctors utilized to connect to each another.

The usual way to approach a health care provider uses a patient to physically visit different hospitals to confirm multiple doctors, calling hospitals and clinics for appointments and asking their relatives or another patients about each doctor to roughly estimate the expertise of each doctor after which to make a decision concerning which doctor would suit her or him. After making a decision, the sufferer would book a consultation. Once the appointment gets booked, the individual would wait for the day when he could be because of meet the doctor. Once the time comes, he visits a healthcare facility and patiently waits for his turn, and then are aware that the physician didn’t appear and also the appointment is postponed.

To counter such situations also to increase the healthcare expertise in general, “Healthcare Pakistan” is often a modern healthcare marketplace that addresses this issue in an exceedingly unique way. It looks after a database of verified doctors, which is readily available for all patients. A patient can scroll through the platform to see doctors near him. He can begin to see the profile of each doctor to see his certifications, experience level and also other patients’ reviews on that doctor’s profile. After making a decision, he is able to book a scheduled appointment using the press of a button. The doctor also gets an automated notification that a consultation may be booked. If the doctor fails to make it on the hospital or he plans to please take a day off in the future, they can cancel all of the appointments with a particular day while using touch of your mouse. In this way, both time and effort are saved.

Moreover, “Healthcare Pakistan” platform also enables patients to publish their documents and diagnostic reports ahead of their appointment while using consultant. On the other hand, the consultants may use Healthcare Pakistan as a means of selling themselves by maintaining their profiles, that may naturally gain in patients. Health blogs and videos may also be are published by doctors for enthusiastic readers in order to learn about the most trending medical stories on the net. “Healthcare Pakistan” portal is powered by way of a comprehensive healthcare information management system (HIMS) named as “ClinicConnect”. ClinicConnect is developed by Softech Systems Private Limited which is a leading eHealth and Fintech solutions development company in Pakistan.

ClinicConnect

ClinicConnect is a modern practice management solution built for both medical professionals and patients. Built with a group of seasoned the medical staff and IT experts, ClinicConnect brings strength in order to meet dependence on any height and width of clinic and yet not compromising on the quality of care and administration.

ClinicConnect offers modern workflows of your clinic including multiple consultants, web walk-in appointment scheduling, consultant schedule, consultant queue, billing, electronic medical records, telemedicine, voice notes, Email / SMS reminders and even more. ClinicConnect is hardware friendly and is accessible anywhere, anytime as well as on any device of your liking.

“Healthcare Pakistan” will come in a package as well as ClinicConnect which can be basically a freemium service for patients, however, a Monthly subscription fee is charged from healthcare consultants.

· Consultant Portal: ClinicConnect comes with a complete package of features which can be essential for running any size of clinic. These features include patient registration, appointments management, patient EMR and billing services etc. Quickly record symptoms, make assessments, and write prescriptions. Easily keep any sized patient data without maintaining IT infrastructure.

· Patient EMR: ClinicConnect supplies a very comprehensive Electronic Medical Record management. ICD10, CPT and customized diagnostics, comprehensive drug and medicine dictionary, audio notes, patient vitals, assessments and high quality video call are part of patient EMR module.

· Patient Portal: Patient portal of ClinicConnect enables patients to get instant appointments in few clicks from other favourite doctors without visiting or calling them. View your upcoming appointments, recent appointments, current medications and diagnostics using ClinicConnect. Upload lab test results, assessments and also other documents for doctor’s review.

· Mobile Apps: ClinicConnect offers feature-rich mobile apps for consultants and patients. Mobile apps are available for Android phones and iPhones. Stay updated along with your care provider and patients through ClinicConnect mobile apps.

In short, one can possibly see other parts of Pakistan’s healthcare sector shaping up for that betterment of this nation. Most of the things are still within the development stage, but we could clearly begin to see the difference which has emerged throughout the last few years and it can be safely said that the most beneficial of Pakistan’s health care industry is getting ready to come.

Maximizing Your Marketing with Data Mining & Retargeting


 
3 Steps to Not Fearing These Marketing Techniques; Embrace Them Instead From increasing conversions to enhancing the customer experience, all types of companies use data mining and retargeting. They’re very effective marketing techniques, but many consumers view them as creepy rather than creative. Remember when Facebook was in the news for data mining? Cambridge Analytica created a quiz app to gain access to millions of Facebook user accounts. While both companies claim users technically gave consent by agreeing to the terms, it’s incidents like these that make people afraid of data collection. As a marketer of your own business, you need to be careful not to let data mining and retargeting scare off your target audience… let alone be afraid to use it yourself.

First Things First…What is Data Mining? Data mining is extracting and analyzing data from a larger set of raw data. For example, retail stores look at items a customer browsed in order to suggest related products. Mobile providers use data such as customer service interactions to predict who is likely to leave the company (known as ‘churn’) then target them with incentives to stay. What is Retargeting? Retargeting, or remarketing, is a technique to bring people who have left your website or mobile app back to it. This is done by putting a simple Javascript code on your site and when a new visitor arrives, the code drops an anonymous browser cookie. The cookie is stored on the user’s computer while they browse, allowing you to ‘follow’ them online and show them your ads. Retargeting Examples: • A tech website displays and ad for the laptop you looked at when on their site, as you move on to read your favourite blog. • A travel site shows you limited-time discounted flights after you’ve left their site and moved on to shop for shoes. By using data mining to retarget interested consumers, businesses can be ultra focused when it comes to serving their target market the most relevant ads.

Retargeted users outperform new users when it comes to engagement and likelihood of buying with the logic being if they were on the website looking at that item, they are more likely to go back and purchase if reminded of it later. 3 Steps for Successful Data Mining & Retargeting If done correctly these marketing techniques can reduce customer acquisition costs and improve conversions and sales. You should: 1. Be targeted. You can’t message everyone in the same way. If someone abandons their cart, they need different messaging than a visitor who landed on the homepage. 2. Build confidence. Whether it’s making return policies clearer or assuring customers you’ll never share their data, generate trust. 3. Go pro. There’s much more to data mining and retargeting than I can cover here. Our team can help you build an effective retargeting campaign that gets results!